In today's hyper-competitive world where everyone is busy and the pressure to succeed is so intense, it's fascinating how low the bar has been set as it relates to sales.
So few sales people do their homework and thus they end up pitching completely irrelevant solutions. In an effort to increase efficiency, so many sales organizations have automated processes through their CRM systems yet they forget that the "R" stands for "relationships." Too many sales people are under pressure to hit their numbers, that they are too often just plain rude.
Yes...there are many strategies and techniques to succeed in today's sales world. Yet here's one that - when implemented consistently - will differentiate you from many sales people out there: Be nice.