Sam Richter's Know More!
Program Descriptions

Sam Richter's sales training, keynote presentations, sales improvement workshops, and online reputation programs will amaze you, shock you, entertain you, and provide you the highest amount of take-home value of any presentation you've ever attended.

Following are sample Sam Richter program descriptions. Each program can range in length from one-hour keynote to a full day professional sales training program. Note that every one of Sam's Know More! presentations is customized for each audience.

Download the Know More! Presentation Info Packet to learn more about the benefits your audience will receive with a custom Sam Richter program.


Know More! Selling
Know more than you ever thought you could (or should) about your prospects, clients, and competition.

Business and sales is all about personal relationships. When you know more about your prospects and clients, you're better able to relate on a personal level, build more meaningful connections, identify triggering events, tailor offerings, and ensure relevancy. Most important, studies show that when you practices Sales Intelligence, you'll win two times more business! In this dynamic presentation, you will discover…

Web search secrets that you never thought possible for finding leads, creating lists, uncovering opportunities, and understanding decision makers.

Tips and tricks for using social networks and "hidden" websites as sales and competitive "intelligence agents."

How to use information to make a big-time impression with any prospect, and build deeper relationships with any client. 

This interactive presentation has a huge "WOW" factor—you will be shocked at what you don't know (but soon will). All attendees also receive complimentary access to the Know More! Center and Downloadable Toolbar, making it easy and fun to practice what you will learn.


Sam's Know More! Selling programs teaching the inside secrets of finding information online and using it for business success have been customized for the following topics:

Know More! Prospecting
For sales professionals but with a greater focus on creating prospect lead lists that meet specific criteria, and then a process for quickly finding information on the identified prospects to ensure relevancy during sales calls.

Know More! Relationships
For account management professionals and executives who want to learn how to find information to help build deeper, more meaningful prospect and client relationships.

Know More! Referrals
For persons who generate a majority of their business via referrals (e.g., financial advisors) with a focus on using web resources to identify best prospects and converting them to clients.

Know More! Marketing
For marketing and creative professionals who want to learn how to find information for more personalized and relevant communications.

Know More! Fundraising
For non-profit development executives who want to learn the inside secrets on finding and securing potential donors and grant opportunities.

Know More! Business Planning
For executives who want to learn how to effectively find information including competitive data for better business and strategic planning.

Know More! Job Interviews
For those in career transition who want to learn how to ensure relevancy during a job interview, and how to make an incredible impression.


Know More! Reputations
Your Personal Brand can Make or Break Your Business Brand

In today's instant communication and social networking world, it's easy to share opinions and others can share the same about you. Unfortunately, what you and others post online, text, and even email is not limited to private networks and friend groups. Rather, there's a good chance that what you say online and what is said about you and your company is searchable, and archived, FOREVER! In "Know More! Reputations" you will learn …

What is a "personal brand," why you already have one, how to enhance it, and how personal brands dramatically impact your company brand and reputation.

The dangers of sharing too much information, what can happen if you're not careful, and how to respond if you don't like what someone shares about you or your company.

Inside secrets on how to manage your online presence and Google rankings (for non-technical people) so when people search for information on you, that you control what they find.

This thought provoking and entertaining program will provide you very practical ideas you can immediately implement to improve your brand, and your personal and business reputation.


Motivational Keynote Presentation - Non-Sales Related

Think/Thank
And Other Rules for a Purpose Driven Life

Does it ever seem like work is all-consuming and that your priorities are out of whack? Are you sometimes on edge with how you deal with others, or feel disappointed when family, colleagues, and friends don't meet your expectations? In these challenging times, it's easy to get frustrated and worry over things where you have no control. It doesn't have to be that way.

In "Think/Thank" you'll learn some easy-to-implement ideas that will help you put purpose and meaning back into your work, and your life. Unlike other motivational programs that ask you to make major changes, "Think/Thank" will show how simply re-framing your thoughts and implementing some practical tips can make a dramatic difference in how you view your world, and how you treat others. In addition, the concepts you learn can be shared with colleagues and even clients, helping them put into perspective what's important.

These thought-provoking ideas told through humorous and poignant stories of success and failure will inspire you, and make an immediate impact in your professional and personal performance.

 

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